In-house design for a Brand requires being conscious of Brand Identity and managing consistency across platforms. Print calendars, flyers, menus, email marketing, social media and asset management.
Product & Print Design is where design becomes a physical object. This often means not only creating visually appealing design but understanding production methods and creating files to their specifications.
This is where I get to put it all together; design, illustration, lettering, color theory and print production. Poster design is like the elevator pitch of marketing - you have that brief moment when they see your poster to capture their interest.
As an owner at a busy screen printing shop, I have to manage multiple projects at various stages of production, Pre-production art prep, print films for the screens, and manage employees.
